Killing it in commercials

2-week On-camera intensive

led by AGRtist Caroline Duncan


Commercial acting is super lucrative and a ton of fun, but for most actors, booking commercials consistently feels out of reach. How are some folks out there killing it?! 

Date + Time: TBA

Location: AGR, 15 West 28th Street, 9th Floor, NYC 10001

$199 (non-member)
$169 (
Elevate Premium Member)
*limited to 10 students per class

About this class:
Commercial acting is super lucrative and a ton of fun, but for most actors, booking commercials consistently feels out of reach. How are some folks out there killing it?! What makes them stand out? What does it take for you to become one of them? Is commercial acting really that different from “legit” acting? NOPE...but the process is. Get to know the landscape and learn how to plug in. Join Caroline for the real skinny on how to break down the commercial experience and get out of your own way. Change your perspective, change your habits and play big with your life.

Week One: The Heart, the Head and the Bank
Learn what you are really selling in commercials, why your heart is your most important tool and how to unlock the audition experience. We’ll get specific about the preparation that will set you apart and foolproof tools to bring your authentic self to your audition. We’ll zone in on type-appropriate wardrobe and audition etiquette. Each actor will be given cold-read sides, put on camera and given adjustments.

Week Two: Alternative Facts, Eat this, Copy that.
In our second class, we’ll look at common sabotage habits and just plain wrong ideas that may be shutting down your instincts before you arrive. We’ll learn how to find the story arc even when there’s no dialogue, realistically present food or any product on camera, how to relax into longer format sides on cards, deal with medical jargon, how to create instant relationship with kids/families and what it takes to stand out in group auditions. Actors will perform sides they were emailed the night before and be given adjustments.

Wait List Policy
If a class is sold out, you can sign up for a spot on the wait list.

If a spot opens, the wait list is notified via email and the spot is sold on a first come, first served basis.

If you do not get the spot, you do not need to rejoin the wait list.

Cancellation Policy
We do not offer refunds, but we do offer credit. Cancellations must be made 7 days or more in advance of a class, event, or intensive in order to receive a credit.  You can cancel the class online in our booking system or via email.

Unless otherwise noted, if you cancel within 7 days of the class, event, or intensive due to sickness or industry related work, we require a doctor's note or proof of work in order to issue a credit. 

Cancellations within 24 business hours of the class, event, or intensive and/or no-shows will NOT be credited under any circumstance.  For example, if your class is on Sunday, you must cancel before the end of business on Friday.

Caroline Duncan.jpg

About Caroline:
Caroline is a commercial expert with over 70 principal roles booked in national commercials, ranging from IBM to SUVs to any fast food you can dream up, in addition to countless print ads, recurring network roles and film credits. Her students say: "Caroline is an innovator, she has a natural talent for for zoning in immediately on each actor's strengths, and setting you free of limiting habits that might be muddying your performance (and outlook on life!) She knows how to help you "use your smart and your heart" and makes it easy!" Her students have gone on to book national commercials, print ads and industrials, films and TV. Using common sense, intuition, radical authenticity and play, she creates a joyful space, where actors learn to merge instincts and logic to strengthen their spirits and their craft. She is an accomplished painter, composer, writer and director. Creating art and empowering artists is the greatest joy of her life. Her work is rooted in the belief that every one of us are in the right place at the right time, with precisely the tools we need to live a fabulously rich, unique life. www.thecarolineduncan.com


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