By: Jennifer Rudolph
It has been quite a week at AGR. There is so much success and community happening it is literally blowing me away. At the root of it all is relationships and how people are forging and maintaining them. Whether it's in our very busy/supportive Facebook Group The Green Lounge where AGR'rs are taking each other to see Amy Schumer or are rehearsing with one another, discussing collaboration, or on AGR Online watching our free webinars on our YouTube channel (see below) with top industry guests and absorbing every last bit of knowledge which then helps your industry relationships, or getting to know the amazing staff at AGR who are your BIGGEST advocates. What you get at AGR is hands on attention, business advice, personal development classes that nurture your artist spirit, and the smallest workshops and the most support you will find anywhere.
There is a reason why AGR'rs achieve a massive amount of success and often make it into the .0125 percent of actors who are called in by major casting directors for highly coveted audition slots for projects. Some of those AGR'rs are represented, many are not. Many find representation.
Our actors are given the opportunities to work closely with our staff (and me) on how to market themselves optimally. We break each person down into the parts of a whole, talk strategy, identify the unique and so forth. We give our actors the opportunity to bring their own scenes (and if you have a consult us we give you scenes based on YOU not your headshots). Our classes are small (1/2 the size of our competitors) and our staff is exceptional. Because of all of this, casting directors love and trust us. They know that we are humongous advocates for our actors.
They often browse our members database on The Actor's Green Room Online for Co-Star roles and above because of OUR relationships with THEM and because they know how educated and sharp our actors are by virtue of what we do and the company we keep. :)
The database is the ultimate reference tool and reminder for them. CD's are 95% more likely to call in actors who they have already met and work with. Our database comes in handy. Another secret weapon? I, Jen, am friendly with a lot of CD's and they often chat with me about what they are working on. I, in turn, often go to bat for my AGR's whose work I know and trust very well if I hear of a good fit. I tell my AGR'rs "if you build it, they will come." I have built it...and casting directors, agents and managers come. :)
2 fantastic things that happened this week
Meet AGR'r Rosalie Tenseth
As you may know, Emmy Award Winning CD Ross Meyerson works exclusively with AGR. Ross is one of the most prolific casting directors out there. Ross is currently casting Showtime's "The Affair", CBS's "Limitless" (which just got a full season order) and a few pilots. During "pilot season" Tucker/Meyerson's office gets flooded. It's exciting. Between agents, managers and self-submissions - you are looking at an average of 1500-2000 actors being submitted for each role. Out of that number, only about 20 will be called in per role on an average basis. That's .01 percent.
Ross is a huge fan of AGR and how I run it. He enjoys the intimacy and our hands on approach. Ross often emails me asking for me to open up certain Co-Star/Guest Star roles that he is working on to AGR'rs. Last week he emailed me about a few roles for an episodic. For one of the roles I knew if I sent out a mass email that I would be bombarded (as is usually the case). Instead, I went onto AGR Online and sent him 5 strong ideas. One of the woman I suggested was AGR'r Rosalie Tenseth whose work I know and trust VERY well. Rosalie also has a fantastic manager who she met at AGR. Naturally if there are only a certain amount of spots, the actors who go in need to be 150% on their game. Ross met Rosalie at AGR a while back and remembered her quite well. Ross called her in and yesterday...Rosalie booked the role. With a little reminder and an extra push, Rosalie got one of the highly coveted spots and booked. :)
Meet AGR'r John DeSilvestri
My good friend/casting director giant Adrienne Stern, is another huge fan of AGR. Adrienne and I chat a lot and she always like to open up roles in her films to AGR'rs specifically. Yesterday she emailed me asking if I have worked with a guy who I know and trust who is early-mid 30s, blond etc for a nice role in a feature. I immediately though of AGR'r John DeSilvestri who does not have representation or any major credits to speak of as of yet. John is very solid though and I have always told him that when the right role presents itself he will book it. I emailed Adrienne John's website (see why it's important to have a website?) and within an hour...John got an offer from Adrienne WITHOUT HAVING TO EVEN AUDITION. How about them apples?
Does this stuff happen anywhere else? No way Jose.
I love actors. I love to empower them. I love to teach them and provide opportunities to break into that small percentage who move beyond the velvet rope. This past week we did an INCREDIBLE webinar with industry dynamo Jessica Blank ALL about creating your own work (see link to watch below) AGR Staff Member Chris Carfizzi produced a short film called WHITE PRIVILEGE FRANKENSTEIN that is becoming a YouTube sensation. Who did he cast? All AGR'rs. (Maggie Reed, John DeSilvestri, Brian Michael, Kevin Sebastian, Parker Madison and more)
Your biggest tool is going to be getting in front of casting directors, showing your stuff, learning from them and elevating yourselves. It works if you work it.
If you build it, they will come.
About the Author